At Printlux, we always say the strongest event branding is the kind people interact with without even realising it.
Recently, we had the opportunity to support the branding production for the Cernucci HER event — producing a collection of custom branded touchpoints designed to carry the identity of the event throughout the entire guest experience.
The project included:
• Large format branded DJ booth vinyls
• Custom floor vinyl graphics
• Branded burger boxes
• Personalised fries packaging
• Menu and display signage
• Additional branded event details throughout the venue
What made this project stand out was how cohesive everything felt visually. The clean black-and-white branding worked across every surface — from the food packaging guests were holding, through to the DJ setup, menus and venue graphics.
One of our favourite details was seeing the custom fries boxes and burger packaging integrated naturally into the event styling. It’s a perfect example of how branding has evolved far beyond traditional signage. Guests photograph the food, film the entertainment, share mirrors, menus and installations online — meaning every single detail becomes part of the brand experience.
The branded DJ booth vinyls became a major visual focal point within the venue, helping tie together the entertainment and atmosphere while reinforcing the campaign identity throughout the space.
Projects like this are exactly why we love experiential branding.
It’s not just about printing logos.
It’s about creating environments people remember.
Everything was produced by our team in-house in Bridgnorth, combining large format print, vinyl production and custom branded packaging to help bring the full concept to life.
A huge thank you to Ledigo Events for continuing to trust us with projects like this — we genuinely love seeing these creative ideas come together from production through to final setup.
We can’t wait for the next one.